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Goat or Gloat: NPD Group

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Company: NPD Group, Port Washington, N.Y.
Agency: N/A
Market: CEOs
Quick chase: Readers who are curious about what's driving the distribution market will know at first glance that this ad is for them. The image showing a blur of activity inside a warehouse should have no trouble selecting an audience in search of the kind of business informa-tion that NPD says it's uniquely positioned to supply.
Chasers choice: Gloat
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