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BtoB

Goldman Sachs reportedly eyes magazine venture

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New York--Goldman Sachs & Co. has signaled it has set aside more than $1 billion to start a magazine unit to focus on b-to-b and specialty consumer titles, according to a report in BtoB sister publication Advertising Age. The report said one likely target would be Primedia, the publicly traded company controlled by investment banking firm Kohlberg Kravis Roberts & Co. Goldman also has a CEO wish list, according to the report. On the list are: Don Logan, chairman-CEO of AOL Time Warner’s Time Inc.; Conde Nast Publications President-CEO Steve Florio; Hearst Magazines President Cathleen Black; Hachette Filipacchi Media President-CEO Jack Kliger; Fairchild Publications President-CEO Mary Berner; Gruner + Jahr USA Publishing President-CEO Dan Brewster; Time Inc. Exec VP Mike Klingensmith; American Media Chairman-CEO David Pecker and former Ziff Davis Media chairman-CEO Jim Dunning.
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