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Google AdSense for Mobile debuts

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Mountain View, Calif.—Google has introduced contextually targeted ads for mobile Web content. The AdSense for Mobile program gives AdSense publishing partners the ability to earn incremental revenue from mobile Web sites through the targeted placement of text ads. Like Google’s other AdSense products, mobile text ads run on an auction model. The system automatically reviews the content of publishers’ mobile Web sites and delivers text ads that are relevant to the sites’ audience and content.
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