×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BtoB

Google answers Apple subscription policy with Google One Pass

Published on .

Mountain View, Calif.—During a speech in Berlin, Google CEO Eric Schmidt introduced the Google One Pass, a service allowing publishers to sell their content via tablets, smartphones and websites, according to a post on the Official Google Blog. The Google One Pass announcement was made in February, a day after Apple introduced its subscription policy for the iPad.

The Google One Pass, which is powered by Google's Checkout service, has two main differences from Apple's offering. First, Schmidt said Google would charge about 10% commission on subscriptions sold through its service compared with Apple's 30%, according to a Bloomberg News report. Second, Google will allow publishers to gain easier access to subscriber data.

Most Popular
In this article: