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BtoB

Google considers testing print ads in newspapers

Published on .

New York—Following positive reactions from advertisers and publishers to its test of print ads in two tech publications, Google Inc. is now considering testing print advertisements in Chicago newspapers. The plan was first reported on a Weblog by Vinnie Lingham, a search marketer in South Africa. Google would not say which Chicago newspapers the search engine would be working with or details about the advertisements.
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