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BtoB

Google continues to garner largest share of search

Published on .

New York—Google accounted for 64.49% of all U.S. searches in October, according to Hitwise, an online measurement company that is part of Experian. That was up 3.55 percentage points from a year earlier and 0.94 percentage point higher than in September. Yahoo, MSN Search and Ask.com received 21.65%, 7.42%, and 4.76% shares of the U.S. search market, respectively, in October, with only Ask.com improving its share year over year.
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