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Google expands newspaper ad sales

Published on .

Mountain View, Calif.—Google has expanded its Google Print Ads test program to enable AdWords advertisers to buy ads in 225 newspapers. The print ads test debuted in November with a group of about 100 advertisers and 50 newspapers. The search engine said any advertiser using AdWords can now participate and buy newspaper print ads by selecting the news outlets and placing a bid for the ad space.
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