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BtoB

Google takes on Internet privacy

By Published on .

Behaviorally targeted advertising has gotten a bad rap because some are concerned about how ISPs, search engines and advertisers keep and utilize Internet browsing data. Less well known is the privacy that citizens and companies should expect from their own government. Google, no stranger to wrangles with governments (China, anyone?), has decided to jump into the game with its new Digital Due Process, to study how to update a decades-old federal act which governs how law enforcement can legally access electronic data.
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