BtoB

goWholesale integrates network, enhances ad services

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Washington, D.C.—goWholesale, a division of Liquidity Services, has launched an integrated wholesale industry vertical search network, along with enhanced ad services. The expanded b-to-b network is a result of the company integrating Wholesale411, which it acquired in June, with its existing goWholesale.com and Wholesale.com sites. The integration will allow marketers to manage their advertising across the network from one place. Advertising service upgrades include automated bidding tools and anti-click fraud tools.
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