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BtoB

Grant Thornton

Published on .

"Client Hot Issues"
Agency: Coil Counts Ford and Cheney, Chicago
Target audience: C-level executives, bankers, attorneys and business decision-makers
Campaign objective: Raise awareness among prospects and clients that Grant Thornton is a preferred provider of tax and advisory services
Media: TV (ABC, CNBC, CNN, FOX News); print (BusinessWeek, CFO, Economist); online (Boardmember.com, BusinessWeek.com, CFO.com)
Budget: Undisclosed
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