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Greg Nickerson, CEO, Bader Rutter & Associates

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What: CEO Where: Bader Rutter & Associates, Brookfield, Wis. Why: With Nickerson at the helm, Bader Rutter grew its revenue 13% last year and added such new clients as Butler Manufacturing, Hospira, Nuance and Sauder Woodworking. The agency developed campaigns including “What's Your Pretty Sure?” for Dow AgroSciences, “Up to the Challenge” for Pfizer Animal Health and “Grow Anywhere Tour” for Burpee Home Gardens.
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