×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BtoB

Grocers stock Internet marketplace shelves

Published on .

Most Popular
Washington--The Grocery Manufacturers of America, Washington, said Thursday that its powerful membership is exploring creation of a buying consortium on the Internet. More than 50 of the largest consumer package food manufacturers are behind the effort, which would create an Internet electronic marketplace for conducting sales and auctions, and swapping information. The move is a potential blockbuster because the combined industry spends more than $200 billion annually in goods and services. Consultancy PricewaterhouseCoopers, also Washington, lands in the catbird seat, as the chief adviser to the market. The move follows similar efforts in wholesale foods, automotive, oil, chemicals and other industries.
In this article: