×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BtoB

Hertz selects BBDO for advertising

Published on .

Most Popular
Park Ridge, N.J.—Hertz Corp. has added BBDO New York to its advertising agency roster, following a review. BBDO will handle new strategic initiatives, while sibling agencies Atmosphere BBDO and OMD Digital will handle online creative development, Web site consulting, online media planning and buying. The budget was undisclosed.
In this article: