Erwin-Penlandâs clients include Verizon Wireless, Michelin North America and BMW.
Under the new agency structure, Hill Hollidayâs New York office will handle Verizon Wirelessâ retail advertising for the Northeast and Mid-Atlantic regions, and Erwin-Penland will handle Verizon Wirelessâ retail advertising in the South and Southeast regions.
The acquired agency will continue to operate as Erwin-Penland under the direction of agency principals Joe Erwin, Gretchen Erwin and Allen Bosworth.
All of the firm's employees and clients will remain on board.
-- Kate Maddox