BtoB

Hoover's and The Fortune Group announce strategic alliance

Published on .

Reprints Reprints

Austin--Hoover's Inc., which provides online business information, and The Fortune Group, part of the Time Inc. division at AOL Time Warner Inc., on Monday announced a strategic agreement to collaborate on online content integration, subscriptions, advertising and e-commerce initiatives. Under the agreement, Hoover's will license certain types of its proprietary company information to Fortune.com, including Hoover's Company Capsules on more than 17,000 public and private companies worldwide as well as Hoover's Industry Snapshots on more than 56 industries. The Fortune Group is comprised of Fortune, Fortune Small Business and eCompany Now magazines.
In this article:
Most Popular