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BtoB

HotData pipes up with Harte-Hanks

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Austin--HotData Inc. has signed a co-marketing agreement with Harte-Hanks Inc. to share customers under a revenue-sharing model. The move means HotData will steer clients seeking technology buyers for direct mail and Internet sales leads to Harte-Hanks' Market Intelligence CI TechModels database. In turn, San Antonio, Texas-based Harte-Hanks will allow customers to use HotData's site to structure queries for the database, which lists contact names and profiles computer hardware, network infrastructure and monthly telephone bill data for more than 270,000 business Web sites. Set-up price is $10,000, plus a monthly fee based on usage.
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