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BtoB

HotJobs to return to Super Bowl

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New York--Yahoo Inc.’s HotJobs, an online recruitment service, announced it will run a 30-second TV spot during the Super Bowl XXXVII telecast on Jan. 26. It will be the fifth consecutive trip to the Super Bowl for HotJobs and also the fifth straight year it will square off against ads from competitor TMP Worldwide’s Monster.com. Brand Architecture International, which is a unit of Omnicom's TBWA/Worldwide, is developing the new ad.
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