Adoption and usage rates of video, virtual event environments and social media are rapidly becoming mainstream channels to engage and activate business technology buyers. This is especially true when we look at cost-conscious businesses and contracting travel budgets coupled with an increasing reliance on the web for intelligence. And when marketers provide valued, relevant content that business technology buyers can use and share - the results are real.
What’s your strategy? After this webcast you will be able to prove value to senior management and immediately start utilizing these media apps to meet your objectives and maximize value for your audience.