Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.


HP, Quark partner on software

Published on .

Duesseldorf, Germany--Hewlett-Packard announced an alliance with Quark, the widely used desktop publishing software, to simplify and enhance the creation, management and delivery of customized marketing communications.

Quark said it will release a new software, QuarkXClusive, that makes variable data publishing capabilities optimized for HP output devices available to users of QuarkXPress 6.

HP said the alliance would help its efforts to "make digital printing workflows seamless based on open standards with exceptional performance across multiple printing environments and devices."

--Carol Krol

Most Popular
In this article: