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IAB introduces Digital Ad Ops Certification Program

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New York—The Interactive Advertising Bureau has introduced the Digital Ad Ops Certification Program, a new credential for digital publishers, agency executives and other online ad operations professionals. The program tests ad professionals' expertise in seven areas, including executing a campaign launch, managing live campaigns, managing emerging technologies and managing client and partner relationships. More information about the program is available at iab.net/certification/adops.
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