The study found that use of internal e-newsletters grew to 82% in 2002 from 56% in 2000, and use of intranets grew to 81% in 2002 from 67% in 2000.
Technology adoption for external communications showed slower growth, according to the study, which was conducted by L.C. Williams & Associates and sponsored by Lawrence Ragan Communications.
The use of Web sites for external communications grew to 94% in 2002 from 92% in 2000, and the use of e-mail for external communications grew to 88% from 79% during the same period.
The IABC will conduct a series of workshops this fall to discuss the findings. "The Intranet Academy" will be held in a variety of locations from October through December. "Integrating Print and Online" will be conducted during September and October. Information on both workshop series is available at http://www.iabc.com.