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BtoB

IBM Global, Onyx in CRM deal

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Armonk, N.Y.--In a deal that expands the customer relationship management focus of both companies, IBM Global Services and Onyx Software Corp. will begin targeting mid-market clients with CRM platforms. IBM Global will market hosted Onyx platforms; Onyx, meanwhile, will combine IBM Global CRM-related consulting into its offerings. The deal is a marketing boon for Onyx in particular. "With IBM's leadership and global reach, we believe Onyx will be able to more aggressively pursue a greater number of international projects," said Eben Frankenberg, exec-VP at Onyx.
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