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BtoB

IBM rolls out documentary series

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Armonk, N.Y.—To help celebrate its centennial anniversary, IBM Corp. Thursday announced a documentary series of three online videos chronicling its 100 years of innovation.

The first episode, “100 x 100,” features 100 people who describe an IBM achievement that took place the year they were born. The second, “They Were There,” examines the inventors behind some of IBM's most noteworthy contributions, such as the first mainframe computer. The third, “Wild Ducks,” showcases the spirit of invention and risk that defines IBM.

The videos were created by Ogilvy & Mather New York and will be available on IBM's centennial website, www.IBM100.com and on YouTube.

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