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BtoB

ICrossing partners with Russian search engine marketing agency

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Scottsdale, Ariz.—Digital marketing agency iCrossing has formed a partnership with Ingate, a Russia-based search engine marketing agency, to develop and manage search marketing campaigns for international brands in Russian markets.

Currently, iCrossing manages paid and search engine optimization campaigns in 21 languages in more than 25 countries. The new Ingate partnership expands iCrossing’s capabilities into Russia as well as the Commonwealth of Independent States, 12 countries that formerly were Soviet republics.

Ingate, based in Tula, about 120 miles south of Moscow, serves more than 200 top marketers in Russian markets, including Procter & Gamble Co., PricewaterhouseCoopers, L’Oreal, Peugeot and Honda.

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