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Industry council proposes e-commerce standards

Published on .

New York--A newly formed organization, the Council for Internet Commerce, announced Tuesday that it has created a document called the ``Standard for Internet Commerce,'' a set of guidelines intended to promote best practices in electronic commerce. These guidelines address central online issues such as customer service, privacy, security and provision of warranty information. This document proposes, for instance, that every e-commerce Web site have a standardized information center where customers can easily access company information such as legal name, address and phone number. The full draft of the ``Standard for Internet Commerce'' can be viewed at www.commercestandard.com, where visitors can comment and vote on the proposal. The Council for Internet Commerce includes marketers, information technology vendors and analysts. Ziff-Davis' Global Information Infrastructure division will direct the Council for Internet Commerce.
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