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BtoB

IndustryBrains launches CPM network called IBGraphics

Published on .

New York—Online ad network IndustryBrains launched the IBGraphics network. IBGraphics provides an auction-based cost-per-thousand-impressions (CPM) marketplace that allows advertisers to buy graphical ads from IndustryBrains’ partner sites, such as Business Week Online, PC World, Network World and WindowsITPro, among others. The service also offers advertisers real-time tracking and reporting tools according to category and ad unit size to help advertisers get the best possible return on investment.

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