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InfoGROUP combines Direct Media, Millard

By Published on .

Omaha, Neb.—Direct marketing and database holding company infoGROUP has merged its Direct Media and Millard subsidiaries to form Direct Media Millard, a combined list brokerage and management operation.

InfoGROUP acquired Millard Group in late 2005 and Direct Media in January 2008. Both companies are part of the infoGROUP Services Group, along with Walter Karl, Edith Roman, Triplex and Yesmail.

Larry May, former president of Direct Media, has been named president of the combined organization. Jeff Kelley, former president of Millard, has been named president of consumer management.

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