Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.


Infor rolls out global ad campaign

By Published on .

Cambridge, Mass.—Business software company Infor has rolled out its “Down with Big ERP” campaign in Asia, Latin America and the Europe, Middle East and Africa (EMEA) regions. The campaign, developed by PJA Advertising + Marketing, includes print, online and out-of-home. PJA partnered with Banner Corp., London, for advertising integration in EMEA, and with Chugai, Tokyo, for the Asia-Pacific region. The ads drive users to a microsite at www.downwithbigerp.com. The campaign budget is $20 million.
Most Popular
In this article: