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BtoB

InfoUSA taps Agency.com for interactive campaigns

Published on .

Omaha, Neb.—InfoUSA announced it has hired Agency.com to manage its online advertising and marketing campaigns.

InfoUSA Chairman-CEO Vin Gupta said in a statement that the company’s online sales growth created the need for "distinctive branding and marketing campaigns."

Separately, infoUSA said it has expanded its marketing relationship with Yahoo! The portal, as part of its Small Business Partner Program, offers infoUSA business credit reports on all business searches.

—Carol Krol

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