×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BtoB

Intel launches campaign for Pentium 4 mobile processor

Published on .

Santa Clara, Calif.--Intel Corp. last week launched a TV, print and online campaign for its Mobile Intel Pentium 4 Processor-M, a new high-performance processor for mobile PCs. The b-to-b component includes print ads that will run in business and information technology trades. Messner Vetere Berger McNamee Schmetterer Euro RSCG developed the print and TV ads. Modem Media created the online ads.
Most Popular
In this article: