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BtoB

Intel narrows media review to five

Published on .

Santa Clara, Calif.—Intel Corp., which is conducting a review for its global media buying account, has narrowed its list to five agencies. The semifinalists are mediaedge:cia, New York; OMD, Chicago: Starcom, Chicago; ZenithOptimedia, New York; and the incumbent, Universal McCann, New York. A decision is expected in late spring.
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