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BtoB

Internet ad revenue dips slightly to $1.8 billion in third quarter

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New York--Internet advertising revenue totaled $1.79 billion in the third quarter, down 4% from $1.87 billion in the second quarter, according to the Interactive Advertising Bureau's “Internet Ad Revenue Report” released at the @d:tech conference. For the first nine months of the year, Internet ad revenue totaled $5.6 billion, down 8.4% from $6 billion for the first nine months of 2000. The study was conducted for the IAB by PricewaterhouseCoopers New Media Group, New York.
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