New York—Internet advertising revenue reached $20.1 billion in the first half of the year, up 18.2% over the first half of last year, according to the Interactive Advertising Bureau.
In the second quarter, Internet ad revenue totaled $10.3 billion, up 18.4% over the same period last year.
Revenue from mobile advertising soared to $3.0 billion in the first half, up 145.0% over the first half of last year. Online video spending totaled $1.3 billion in the first half, up 24.0%.
The IAB's Internet Advertising Revenue Report was prepared by auditor PricewaterhouseCoopers.