×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BtoB

Ipsos Media to study media consumption habits of top U.S. execs

Published on .

Most Popular

July 18
London—Ipsos Media announced last week that it is launching fieldwork for its business media survey that will examine the media consumption habits of top executives. The survey will evaluate the usage of TV, print and Web sites in the U.S. Ipsos Media currently conducts surveys of top executives in Asia, Australia, Europe, Japan and the U.K.,. Survey results are expected to be announced in April 2006.

In this article: