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BtoB

ISIPP and iCop debut e-mail accreditation program

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San Francisco—The Institute for Spam and Internet Public Policy (ISIPP) and the International Council of Online Professionals (iCop) announced Monday a partnership to provide e-mail accreditation to small businesses and publishers.

The organizations said the accreditation would bring online small-business professionals and publishers the same levels of visibility, accountability and e-mail deliverability as their larger corporate colleagues.

iCop's and ISIPP's members will be able to participate in the program.

—Carol Krol

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