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BtoB

J. Roger Friedman, President-CEO, Lebhar-Friedman Inc.

Published on .

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Like many companies, Lebhar-Friedman has been challenged over the past two years, but it is diversifying to take advantage of increasing multimedia opportunities. Nation's Restaurant News formed a custom publishing partnership with the National Restaurant Association. Drug Store News launched an online community called Beauty Advisor Lounge. And Lebhar-Friedman's Dowden Custom Media unit has enjoyed continued success in developing websites for hospitals.
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