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BtoB

Jeffrey Killeen, Chairman-CEO, GlobalSpec

Published on .

When he joined GlobalSpec in 2002, Killeen committed to registering users, at a time when building scale seemed to be valued over attracting the right audience. Now GlobalSpec, a site and search engine geared toward engi-neers, has more than 5 million registered users, more than 60 e-newsletters and is moving into digital trade shows.
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