Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.


Jigsaw and Harte-Hanks partner on IT database contacts

By Published on .

San Mateo, Calif.—Business directory service Jigsaw Data Corp. has worked a deal with direct marketing company Harte-Hanks to enrich Jigsaw's database with market intelligence on information technology companies and their purchasing intentions.

Jigsaw specializes in user-generated business profiles through which members can exchange and share the business information. Its new liaison with Harte-Hanks will offer the ability to append additional marketing intelligence from Harte-Hanks' targeted IT, telecommunications and overall technology investment databases, including information about companies' installed technologies.

Earlier this month, Harte-Hanks expanded its business market intelligence to include new IT installation and spend estimates in networking, storage and telecommunications for more than 15 million small-business locations in North America and Europe.

Most Popular
In this article: