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BtoB

John Dooner, McCann Worldgroup

Published on .

What: Chairman-CEO
Where
: McCann Worldgroup, New York
Why
: McCann won significant new b-to-b business last year, including Hewlett-Packard Co.’s personal computer business in the U.S., Europe, Middle East and Africa, estimated at $230 million, and the Nortel Networks account, estimated at $50 million. It also created such campaigns as Microsoft Corp.’s “People-Ready Business,” Hitachi’s “True Stories” and Verizon Wireless’ “It’s the Network.”
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