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BtoB

John Favalo, Eric Mower & Associates

Published on .

Most Popular
What: Managing partner-Group B2B

Where: Eric Mower & Associates, Syracuse, N.Y.

Why: Favalo leads the b-to-b practice at Eric Mower & Associates, which picked up new business from Dynacast, Georgia-Pacific, Kodak Document Imaging and Sun Chemical. It also introduced several innovative campaigns, including "Print Is" for Kodak Graphic Communications Group, "It's Our Nature" for Nucor; and a marketing communications plan for FedEx Express Freight.

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