April 4 New York—Klipmart Corp. announced a new online ad format, featuring six panels of simultaneously streaming online video ads. The ad unit is being used by Amp’d to promote a new line of mobile phones.
Within the ad unit, users can click on any of the videos to view them on a larger screen with sound and music. The ad first presents a 3-D tour of various Amp’d models with “Amp’d Live” as a menu option. Clicking on “Amp’d Live” presents the six streaming video panels. The ad unit will run for a month on sites including, Buy.com, CNET, Fox Sports, Maxim and Yahoo!