Kodak Document Imaging to launch trade print campaign

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Rochester, N.Y.—Kodak Document Imaging will launch a trade print campaign in August to introduce its Kodak i30 and i40 scanners.

The campaign has the tagline “Innovation you can count on” and was developed by Buck & Pulleyn.

Print ads will run in publications including Information Week, Business Solutions, VAR Business and CRN.

The campaign is aimed at pharmaceutical companies, law firms, physicians, financial services institutions and small businesses.

—Kate Maddox

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