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BtoB

Large agencies, winner: BBDO New York

Published on .

WINNER

BBDO New York

Location: New York

URL: www.bbdo.com

Key executive: John Osborn, president-CEO

Employees: 600

2004 revenue: N/A

2004 b-to-b revenue: N/A

Key clients: Cingular, FedEx, General Electric, Office Depot, Visa

Major 2004 campaigns: FedEx Kinko's, "Make It. Print It. Pack It. Ship It"; Office Depot, "Small Business Month"; Visa, "Taking Care of Business"

Comments: Won approximately $400 million in new business from clients including E-Trade, GlaxoSmithKline and Schering-Plough; picked up more than $200 million in new-product assignments for existing clients such as AOL, FedEx and Visa; won a television Gold Lion at the International Advertising Festival at Cannes for FedEx campaign.

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