What: Senior VP-corporate marketing
Where: FedEx Corp., Memphis, Tenn.
Why: Tucker leads global marketing at FedEx., including branding, advertising, sponsorships, events and marketing communications. This year, she has overseen a number of marketing initiatives, including FedEx's "Carrier Pigeons" Super Bowl spot, its sponsorship of the FedEx Cup/PGA Tour, NFL and NASCAR sponsorships, viral marketing programs and integrated marketing campaigns.
