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BtoB

Leading Hotels of the World introduces rebranding campaign

Published on .

New York—Leading Hotels of the World, a group of independent luxury hotels in more than 80 countries, has introduced a rebranding campaign called “All Kinds of One-of-a-kind.”

The campaign was developed by AgencySacks, New York, and is designed to position the hotel group as one that offers luxury, global scale and a unique experience to travelers. The effort includes a new logo, tagline and hotel directory. The budget was undisclosed.

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