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BtoB

Les Hinton, CEO, Dow Jones & Co. (News Corp.)

Published on .

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Since its acquisition by News Corp., Dow Jones & Co. has been aggressive in embracing new ways to expand the Wall Street Journal brand. Under Hinton, the brand was one of the first to embrace the iPad and other mobile devices. The Journal has also extended its reach through consumer-facing products, including WSJ., WSJ Weekend and the new interview series WSJ Weekend Conversations at Lincoln Center.
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