×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BtoB

Listrak introduces enhanced version of its e-mail marketing platform

Published on .

Most Popular
Lititz, Pa.—E-mail marketing software company Listrak announced Thursday it has launched Listrak 4.0, an enhanced version of its e-mail marketing platform. Features of the new version include a content library, a dynamic content engine, international translation tools, campaign management capabilities and enhanced reporting. These latest features give Listrak users the ability to create e-mail campaigns with an even greater amount of personalization to help increase relevancy and response, according to the company.
In this article: