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BtoB

Lycos and 24/7 Real Media amend strategic agreement

Published on .

New York--24/7 Real Media and Lycos amended a multi-year strategic agreement, under which 24/7 Real Media will provide media sales, ad serving and analytics technology and services for Lycos' U.S. Web properties. The amendment follows the recent purchase of Lycos by Daum Communications and continues 24/7 Real Media's sales representation of Lycos Web sites.

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