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Malcolm Group acquires Battista & Co.

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Oglesby, Ill.--Malcolm Group Inc., an integrated marketing communications company, has acquired Battista & Co., a marketing and advertising agency based in Madison, Wis. Terms of the deal were not disclosed. Battista, whose clients include Group Health Cooperative, CL Swanson Corp. and First Business Bank, is expected to bring in more than $3 million in billings for the Malcolm Group this year. Bob Battista, former owner and president of Battista & Co., and his Madison-based staff will join the Madison office of Malcolm Marketing Communications, a Malcolm Group subsidiary.
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