BtoB

Marchesano to join Jordan, Edmiston Group as managing director

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New York—Media and marketing veteran Michael Marchesano has been named a managing director at media investment bank Jordan, Edmiston Group. Marchesano announced recently that he was resigning at the end of the month as chief transformation officer at Nielsen Co. He starts the job at Jordan, Edmiston Aug. 1and will focus on the business information services sector, including database products that in the last few years have become an increasingly vital component of b-to-b media. “The business information sector is the next chapter for a lot of b-to-b media end-users,” he said. “I’ve watched [Jordan, Edmiston founder and CEO] Wilma [Jordan] build a great media platform, and I’m proud to be associated with the team she has put together.”
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